Social Marketing Campaigns: Talawanda School District and the Coalition for a Healthy Community have partnered to initiate social marketing campaigns for our students. The goal of each campaign is to reinforce positive messages and encourage desired behavior among our students. The following campaigns are currently in place and are shared not only in Talawanda Schools, but also in the community as well.
Elementary Schools: “Step Up!”
Middle School: “Stay in Step!”
High School: “Step Out!”
Red Ribbon Week & “Plant the Promise”: Red Ribbon Week is a national campaign whose goal is to provide awareness about the dangers of drugs and alcohol, while also promoting the advantages to living a drug-free, healthy lifestyle. . The Coalition’s signature program is “Plant the Promise”. This program began back in 2007 as a way to make Red Ribbon Week a more encompassing, year-long event. Schools throughout the community celebrate Red Ribbon Week at the end of October – a week devoted to talking about the dangers of substance abuse and the advantages to living a drug free life. Our community has taken this concept and expanded it to include a healthy lifestyle in general and recognizes that it takes more than one week to make a difference.
In the past five years, close to 15,000 red tulip bulbs have been planted at more than 50 locations in the Talawanda School District. Members of our community also help to plant the promise – promising to do their part in helping young people grow up in a safe, healthy community and supporting their good choices, futures and dreams.
Businesses, faith-based organizations, agencies, offices, and both Miami University and Talawanda Schools have planted tulips because they believe in young people and believe that it is our responsibility to build relationships and ignite sparks for every child. We are so fortunate to live in a community that demonstrates this to our young people on a daily basis.
Youth Initiative Team: This student group is committed to building leadership skills, positive character traits and empowering high school youth to take an active role in their school and the greater community to reduce substance use among their peer group. The Youth Initiative Team plans substance-free, alternative activities for all Talawanda High School students and takes the lead with prevention programming and activities in the school and the Oxford-area, including Red Ribbon Week and Prom/Graduation initiatives.
BACCHUS: The BACCHUS Network™ is a university and community based network focusing on comprehensive health and safety initiatives. The BACCHUS Network™ has been saving lives since 1975 when it was the first group organized on a college campus by students.
Students of all ages are faced with making personal decisions about health and safety. Developing positive decision-making skills impacts student life and prepares students to enter the real world and the greater community to promote healthy and safe lifestyles. BACCHUS-Miami promotes respect for state laws and support for campus policies that address high-risk behaviors that compromise health and safety.
The BACCHUS philosophy is that students can play a uniquely effective role – unmatched by professional educators – in encouraging their peers to consider, talk honestly about and develop responsible habits and attitudes toward high-risk health and safety issues.
Members of BACCHUS-Miami serve as representatives on campus and in the greater community to promote comprehensive health and safety initiatives. It is our mission to promote student, campus and community-wide leadership on healthy and safe lifestyle decision concerning alcohol abuse, tobacco use, illegal drug use and other high-risk behaviors. Members of BACCHUS-Miami serve as advocates for overall health and wellness and as role models for peers – encouraging healthy choices to those around us.
Medication Take Back
Twice a year the Coalition hosts a medication take back day for the entire community. This is done in partnership with McCullough-Hyde Memorial Hospital, Miami University Police Department and Oxford Police Department. Residents can drop off non-liquid medications with no questions asked. The medications are disposed of in an environmentally-friendly way by law enforcement officials
Miami University Police Department has a permanent drop box, located at
Police Services Center
4945 Oxford-Trenton Road
Oxford, Ohio 45056
FRESH Air Fair – (Family Resources and Education on Safety and Health)
In April, this fair provides families with young children the opportunity to have fun and learn about resources that are available to help promote safe, healthy homes, neighborhoods and communities.